Individual Achievement Awards
There are four different categories for programs to compete in for these Best in Brand awards. In addition to having a committee assess these submissions, the finalists in theses categories will compete in a Battle Round, bracket style competition where each day they will be pitted against other programs in a voting competition. Voting totals and campaign initiatives are taken into account when a final winner is chosen.
Annual Achievement Awards
There are three different awards which recognize programs which have made a yearlong commitment to marketing initiatives. These awards represent the highest honor in the Best of Brand awards. The Annual Achievement categories are currently closed, but you can register for the Individual Achievement categories until April 14, 2017. Learn more about the categories in the next section below.