The Pure Entertainment category rewards programs for creating videos that entertain their followers through the use of humor and/or insider perspectives. A key component in building a program brand is to strengthen the fan base on campus and in the surrounding community. The winner is chosen based on the effectiveness of a promotion carried out surrounding a key event during the season. This will be assessed based on the creativity of the concept, the strategies used to active the promotion, and the supplementary materials used to build interest in the event.
- A unique home promotional event to attract fans
- Specialized social media campaign
- Interaction and partnerships with campus groups
- Grassroots wrestling program efforts
Any collegiate program is eligible to participate in the “Pure Entertainment” competition. To be considered, please submit the entry form by April 15, 2017 along with a YouTube or Vimeo link. Each program may only submit one video. If you fail to adhere to these policies your team may be disqualified from the competition. Please direct further questions regarding the awards program to Coyte Cooper at firstname.lastname@example.org.