FloWrestling Acquires Trackwrestling Platform From NBC’s SportsEngine

Courtesy of FloWrestling – Link

By JD Rader

AUSTIN, Texas (February 5,   2020) – FloSports, a leading sports streaming and original content network, today announced the acquisition of Trackwrestling,  an NBC Sports Group/SportsEngine, Inc. company and an established leader in wrestling event management tools,  including all of the company’s assets and existing broadcast rights. The acquisition unites the wrestling community under one umbrella and bridges Trackwrestling’s powerful suite of event management and online registration tools with FloSports’ unsurpassed live and on-demand wrestling programming and industry-leading content, news and analysis featured on its award-winning digital platform. The well-respected team at Trackwrestling will also join FloSports bringing together some of the sport’s most-recognized experts for the first time and creating a single unparalleled offering to wrestling fans worldwide.

Trackwrestling has been a trusted partner to the wrestling community for over a decade. The company has offered a variety of services to the wrestling community, including live streaming and archived video services. Trackwrestling is the official event management system for the National Wrestling Coaches Association (NWCA) and is used to manage nearly 10,000 wrestling events each year. Additionally, Trackwrestling’s services are used as the official scoring systems for more than  40 state high school tournaments, the NCAA Divisions I, II and III Championships. All these services will continue under FloSports, further solidifying the company’s position as a market leader in underserved sports like wrestling.  In addition to Trackwrestling’s event management and online registration platform, FloSports also adds 700 wrestling events to its programming calendar including USA Wrestling’s youth competitions as well as NFHS state championships.

FloWrestling is one of FloSports’ highest performing vertical sport categories and is the industry-leader for dedicated youth, collegiate and professional live event programming, news, analysis and original content. In 2020, FloWrestling saw over 73 million minutes of original content watched and over 16 million minutes of FloWrestling’s owned & operated live event programming watched. FloWrestling produced multiple owned & operated events throughout 2020 and into early 2021 featuring elite wrestling athletes like Olympic Gold medalist Jordan Burroughs, current World Champion David Taylor, 5x Women’s World Champion and 2016 Olympian Adeline Gray and current World Champion Tamyra Mensah-Stock among others. FloSports also signed a first-of-its-kind deal with Jordan Burroughs for multiple events throughout 2021. FloWrestling’s compelling content drove over 51 million engagements across Twitter, Facebook and Instagram in2020.

“Today marks an exciting new chapter for Trackwrestling and its talented team as they join FloSports,” stated Brett MacKinnon, General Manager, SportsEngine, Inc. “In its new home, the company will continue to serve its loyal and passionate customers with world-class online registration and event management solutions, while SportsEngine will focus on providing a website, club and league registration, and safety services to USA Wrestling and the broader wrestling market. We are committed to a seamless transition for our customers and grateful to the Trackwrestling team for their leadership and unwavering dedication to the wrestling community.”

“The team at Trackwrestling represents some of the best in wrestling and we are honored to welcome them to the FloSports family,” says  Mark Floreani, CEO, FloSports. “This represents a significant moment in wrestling as two incredible teams unite to provide a best-in-class experience for our subscribers. The Trackwrestling platform is an invaluable tool and will help us better serve the community. We couldn’t be more excited to get started.”

To access live and on-demand coverage of these FloSports’ wrestling events, visit FloWrestling to become an annual subscriber. The annual subscription unlocks access to premium content and live events across the entire network of FloSports verticals ranging from cycling, grappling, football, baseball, softball and more. Watch your favorite sports across all screens by downloading the FloSports app on iOS, Android, Apple TV, Roku, Amazon Fire and Chromecast.

About FloSports

Founded in 2006, FloSports is a venture-backed subscription video streaming service dedicated to sports, offering live and on-demand access to hundreds of thousands of competition events across 25+ vertical sport categories in the US and abroad. FloSports’ vision is to give underserved sports the love they deserve. With a growing library of more than 300,000 hours of premium content including news, expert commentary, films, documentaries and more, FloSports has established itself as an innovator and leader in sports streaming. Finally, your sport has a home. For more information,please visit: flosports.tv.

About SportsEngine, Inc.

Helping the world play smarter and live more, SportsEngine, Inc., an NBC Sports Group company, is the leading provider of  sport relationship management software serving millions of coaches, parents, athletes, clubs, leagues, governing bodies, and associations. SportsEngine helps sports organizations around the globe reduce the time they spend on administrative tasks, and enables them to focus more on developing their athletes, providing safe experiences, and furthering the love of sport. Learn more   at: www.sportsengine.comFacebook.com/sportsengine; or twitter.com/@sportsengine.

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